E-Commerce Web Design | WordPress e-commerce website design for Hearshield
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Hearshield E-commerce Website

Completed November 2015
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Product design — done. Manufacturing process — done. Brand and packaging — done. Now it was time to release the new hearing protection product to the public. Jana Sacks, CEO of Hearshield, commissioned IDU Creative Services to launch their new website in time for the Christmas shopping season.

The e-commerce site was to roll out first in the United Kingdom, then in the other European Union countries. Building on their work on designing the logo, packaging and printed collateral, IDU established the tone and style of the website, then wrote content for every page, created infographics to illustrate the science behind the product, worked with the fulfilment houses to integrate the e-commerce functionality into the fulfilment process, and built the shopping cart. To ensure that the payment process worked smoothly from the consumer's purchase through payment to Hearshield's bank account, IDU worked with the payment gateways, credit card processors, incorporated shipping and VAT processes. To accommodate the holiday season as well as post-holiday, two versions of the site were created: one with "Santa Special" graphics and coupons to stimulate holiday spending, and one without. Although time was short, IDU achieved the desired deadline and launched the site before Thanksgiving. After the launch, IDU assisted with ongoing site maintenance, adjustments, SEO fine tuning and possibilities for content marketing. After successfully completing a number of projects for Hearshield, one of the principals sent IDU a nice testimonial.

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Call 800-790-6021
or email team@idudesign.com for a free estimate on your project. We provide graphic design, brand design, web design and printing services to corporate clients, focusing on business-to-business marketing & technical communications in the areas of technology, industry and medical devices.

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