Rochester Email Blasts | Forerunner Email Campaign | Recent Projects
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Forerunner Email Campaigns

Initial design completed September 2010, campaigns ongoing
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IDU created continuing email campaigns for Forerunner Telecom that have resulted in a measurable increase in sales.

In this multi-faceted project, IDU designed and implemented two email campaigns delivered monthly to Forerunner’s Value Added Resellers and End Users, as well as a quarterly e-newsletter. The e-blasts are sent out through Constant Contact, and are also adapted as invoice stuffers and website banners. Metrics have been very good, with a noticeable bump in sales. Based on positive feedback to the design, IDU was also commissioned to create sellsheets, case studies, advertisements, Act-On email blasts and, most recently, a complete redesign of their company website, www.forerunnertelecom.com.




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