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“Kings play chess on fine glass surfaces.”
Mr. Hubregsen, our 9th grade biology teacher,
taught us this mnemonic to remember the taxonomy that divides living
organisms into more and more specific groupings (Kingdom, Phylum,
Class, Order, Family, Genus, Species).
So now you’re wondering: what does biology have to do with graphic design?
It’s like this. Sometimes customers ask us what we do, so we hit them with our five creative service offerings, and they say “Yes, but do you do brochures?” Then we get it — they’re looking for the next, more specific level in the mnemonic.
For the record, yes, we do brochures. We can
also design your logo, business card, watch face, oil tower,
convention booth, Web banner ad, truck signage or do your printing
work.
Ten things we can design for you
And now — to satisfy the need for a more specific taxon of our design
offerings — here is a list of some of creative products we can
design for you:
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Glossy brochures and print collateral — design
and development of a wide range of printed materials (see samples here). |
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Logos and brand identity — development of your
brand promise & personality,
logo, corporate identity package, and implementation of brand across
a range of media (see samples here). |
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Advertising — creation
of print ads and campaigns, including research and selection of
media outlets and ad placement (see samples here). |
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Web design — design
and development of your website (with creative direction to your
own Web programming vendor, if necessary), information architecture,
usability testing, Web banners and animation (see samples here). |
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Digital media — design
and repurposing of your marketing and technical material for use
in a variety of digital media, including PDF, HTML and email
blasts (see samples here). |
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Information graphics — creation
of technical materials designed to present complex data clearly
and professionally, with a minimum of distraction
(see samples here). |
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Exhibition design — design
and development of effective signage systems, structures (trade
show exhibits and kiosks), and vehicular signage (see samples here). |
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Poster and banner design — design
and development of murals, billboards, posters, hanging banners
and banner stands (see samples here). |
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Integrated campaigns — creation
of coordinated pieces in various media to support product launches,
regional expansions, product suites, line extensions or marketing
blitzes (see samples here). |
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Multi-cultural design — design
and development of material for international audiences, including
translation, cultural research, and liaison with local manufacturers
(see samples here). |
Breathe life into
your project
There is one more way that creative
services align with biology: creativity is like a living organism
— growing, changing, and adapting to variable conditions. Creativity
will breathe life into your project so it can also grow, change
and adapt to variable market conditions.
Ahhh … life is good.
Back to top >
Call 800-790-6021 to
create your success with our Rochester graphic design, brand identity,
web design, copy writing, photography and printing services. |
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Inspiration, anyone? |
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